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- Amazon Seller Fees
Amazon Seller Fees in the UK (2026): How Much Does It Cost?
- Published: 24 August 2026
- 10 min read
- Running a Business
Melody Huang
Author
Melody Huang is a content specialist at Osome, focused on producing expert content that supports UK entrepreneurs. She breaks down complex business topics into accessible, step-by-step advice — from setting up a limited company to managing accounts and planning for long-term growth. Melody’s work makes the blog a go-to resource for businesses looking to thrive in the UK.
Amazon seller fees in the UK are what Amazon takes from each sale, mainly through a selling plan, a percentage of the buyer’s payment, and the cost of getting the order delivered. Once that simple picture is clear, the detailed rate cards below become much easier to use without guessing margin from list price alone.
Key Takeaways
- Individual sellers pay £ 0.75 per item sold, while Professional sellers pay £ 25 per month excluding VAT.
- Referral fees use the total sales price, including shipping and gift wrap, and most categories sit between about 8% and 15%.
- FBA storage is charged per cubic foot, and for many standard-size products the rate roughly doubles from October to December.
What Are Amazon Seller Fees?
Amazon seller fees are Amazon’s cut for each UK marketplace sale, not one mysterious deduction. On a typical order, that cut has three everyday parts: the selling plan, the percentage taken when the item sells (the referral fee), and fulfilment or shipping. Together, those Amazon fees shape the real cost to sell for Amazon sellers running an ecommerce business.
A practical starter model looks like this:
- Start with the customer’s selling price.
- Subtract product cost (what the unit cost to buy or make).
- Subtract Amazon’s sale cut (often around 15% referral on many categories, plan cost shared across monthly volume).
- Subtract fulfilment: FBA fees, or real postage and packing for merchant-fulfilled orders.
- Subtract optional advertising if ads are used.
- What remains is the approximate profit before tax and other business costs.
Read the sections below as a breakdown of those buckets. Rarer lines (media closing fees, digital services fee, high-volume listing fees, refund administration fees) appear later only where they apply, so new sellers can learn the core path first. Optional extras, such as premium account services, sit outside this core path until a seller turns them on.
Live percentages and rate cards stay on Amazon’s pricing page. Late-2025 and 2026 European updates lowered some low-price referral bands and extended Low-Price FBA for many products at or below £ 20; confirm the current card before locking a launch price.
Settlement statements often mix plan fees, referrals, and fulfilment, which makes product margins hard to see. Mapping each fee type into clear ledger lines keeps pricing decisions grounded. Osome’s ecommerce accountants categorise those deductions in reports and usually reply in-app within a working day when a line needs checking.
How Much Do Amazon Selling Plans Cost?
Amazon offers two selling plans when a seller account is created: the Individual plan at £ 0.75 per item sold, and the Professional plan at £ 25 per month excluding VAT. Neither plan replaces referral fees or fulfilment charges. This account fee is the first cost layer, before selling fees on each order.
Plan choice rests mainly on monthly volume and tool access:
- Individua l: no monthly subscription fee; £ 0.75 (excl. VAT) on each unit sold; suited to sellers who sell fewer than about 35 items a month.
- Professional: £ 25 (excl. VAT) each month with no per-item plan fee; unlocks advanced selling tools, advertising, bulk listing, APIs, reports, and restricted categories.
- Switching: plans can be changed as volume grows; restricted-category approvals generally require Professional status to keep listing in those categories.
Individual plans cannot use Amazon’s on-site advertising tools such as Sponsored Products. The plan fee alone is therefore only part of the decision; Professional access also covers the ad tools many sellers use to support discovery.
The £ 25 Professional fee described on Amazon’s materials applies when active listings sit only in Amazon’s European stores (including the UK). Merged accounts with extra countries outside that set can follow a different subscription amount, as described in Amazon’s monthly subscription fee FAQs on Seller Central.
In everyday language, Amazon business account UK fees usually mean a Professional selling account. That £ 25 monthly subscription is not a third fee tier. Amazon Business (B2B) is a separate buying channel with its own Selling on Amazon Business fee schedule for eligible business sales. Business buyers often need compliant paperwork as well; creating an invoice on Amazon sits beside fee maths for many catalogues.
The Individual plan does not include on-site ads such as Sponsored Products. Sellers who expect to rely on paid visibility usually weigh the Professional plan for tool access, not only for the monthly fee comparison.
The essential VAT guide for SMEs in the UK
We covered all you need to know about VAT: VAT rates, registration for VAT, and the best VAT schemes for your business in the UK.
What Sale-Related Fees Apply?
The main sale-related charge is a referral fee on each item sold, taken from the total sales price (item price plus any shipping cost and gift-wrapping charges). Other sale-related lines exist only in defined cases and stay secondary for most new catalogues.
Referral fees
Sellers pay referral fees as a percentage of the item’s total sales price, or the per-item minimum referral fee for that category if it is higher. Amazon publishes fee categories on its UK fee schedule. Most referral fees sit between about 8% and 15%, with outliers such as Amazon Device Accessories at 45%. Rates vary by category; the table below highlights commonly checked rows, including Beauty, Health and Personal Care and bands that change above £ 10 or £ 100. Niche industrial and accessory rows remain on the official schedule. Manage Inventory’s revenue estimate shows which fee category applies to a SKU.
Fee category | Referral fee | Per-item minimum |
|---|---|---|
| Amazon Device Accessories | 45% | £ 0.25 |
| Automotive and Powersports | 15% up to £ 45; 9% above £ 45 | £ 0.25 |
| Baby Products | 8% up to £ 10; 15% above £ 10 | £ 0.25 |
| Beauty, Health and Personal Care | 8% up to £ 10; 15% above £ 10 | £ 0.25 |
| Books | 15% | Not applicable |
| Clothing and Accessories | 5% at or up to £ 15; 10% between £ 15 and £ 20; 15% above £ 20 | £ 0.25 |
| Computers | 7% | £ 0.25 |
| Electronic Accessories | 15% up to £ 100; 8% above £ 100 | £ 0.25 |
| Footwear | 15% | £ 0.25 |
| Full-Size Appliances | 7% | £ 0.25 |
| Furniture | 15% up to £ 175; 10% above £ 175 | £ 0.25 |
| Grocery and Gourmet | 5% up to £ 10; 15% above £ 10 | Not applicable |
| Handmade | 12% | £ 0.25 |
| Home Products | 8% at or up to £ 20; 15% above £ 20 | £ 0.25 |
| Jewellery | 20% up to £ 225; 5% above £ 225 | £ 0.25 |
| Kitchen | 15% | £ 0.25 |
| Pet Clothing and Food | 5% at or up to £ 10; 15% above £ 10 | £ 0.25 |
| Sports and Outdoors | 15% | £ 0.25 |
| Toys and Games | 15% | £ 0.25 |
| Video Game Consoles | 8% | Not applicable |
| Vitamins, Minerals and Supplements | 5% at or up to £ 10; 15% above £ 10 | £ 0.25 |
| Watches | 15% up to £ 225; 5% above £ 225 | £ 0.25 |
| Everything else | 15% | £ 0.25 |
Heavy bulky FBA units can also face a higher minimum referral fee (Amazon currently cites £ 25 or €25 for special oversize and £ 20 or €20 for heavy oversize under stated size and weight tests). Only Professional sellers can offer gift wrap.
For Clothing and Accessories fulfilled through FBA or Seller Fulfilled Prime with a total sales price greater than £ 40, Amazon applies 15% on the portion of the total price up to £ 40 and 7% on any portion greater than £ 40, alongside the price-band rates in the table. Automotive and similar tiered rows in the full schedule use the same portion-based approach.
Other sale-related fees
Media sales add a closing fee on top of referral fees. Books priced below £ 5 incur £ 0.50; books at £ 5 or more incur £ 1.00. Music, DVD, video, video games (including gaming accessories), consoles, and software incur £ 0.50 per item.
Published referral fee percentages are base rates. A separate digital services fee also applies to Selling on Amazon fees and FBA fees; for sellers established in the UK this is typically 2% on relevant UK-store Selling on Amazon and FBA fees, with different rates for some other store and establishment combinations. Those Amazon deductions sit beside product VAT once a catalogue is registered; VAT for UK Amazon sellers covers rates, invoices, and Seller Central upload steps in more detail.
If Amazon has already received payment and the order is later refunded, Amazon returns the referral fee minus a refund administration fee equal to the lesser of £ 5.00 or 20% of the applicable referral fee. A high-volume listing fee applies only after more than 2 million active non-media SKUs appear in a month, at £ 0.0003 on each SKU above that threshold, with a separate 2 million limit per store for multi-store sellers.
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How Do Fulfilment Fees Work?
Fulfilment costs depend on whether orders ship through FBA or Fulfilment by Merchant (FBM). Amazon FBA fees are charged per unit by size and weight, and Amazon storage fees apply to inventory held in fulfilment centres; FBA can also offer Prime shipping. FBM leaves packing and shipping costs with the seller, while Amazon still takes selling plan and referral fees. Rising fulfilment spend shows up across wider ecommerce trends as well, so fee modelling is part of broader margin planning.
Cost drivers usually include:
- Unit fulfilment: pick, pack, and delivery fees by size band and weight.
- Inventory storage: monthly inventory storage fees based on how much space stock occupies, with higher October to December rates for many standard-size groups.
- Surcharges: fuel and logistics-related fulfilment surcharge, aged inventory surcharge after longer storage, and possible utilisation surcharges.
- Programme rates: Low-Price FBA reductions for many products at or below £ 20.
Fulfilment by Amazon
An Amazon FBA setup has no FBA subscription fees of its own and no minimum inventory requirements. Sellers send stock to fulfilment centres and pay for fulfilment services and storage used. From 17 April 2026, Amazon applies a 1.5% fuel and logistics-related surcharge to FBA fulfilment fees across the UK and other listed European stores.
Many products priced at or below £ 20 now qualify for Low-Price FBA rates in most categories, with automatic eligibility and no separate enrolment on Amazon’s published materials. Amazon’s revenue calculator in Seller Central compares fulfilment options for a given product listing before stock is committed.
Storage fees
Monthly storage fees (also called FBA storage fees) are billed on average daily inventory volume in cubic feet (the packaged length × width × height of each unit, turned into volume). One cubic foot is roughly a 30 cm cube, or about 28 litres, so a few cartons add up faster than a “pennies per unit” intuition suggests. Non-dangerous-goods rates published on Amazon’s pricing materials include the following (confirm live figures before forecasting, because storage cards can change):
Product group | January–September | October–December |
|---|---|---|
| Standard-size clothing, eyewear, footwear, rucksacks and handbags | £ 0.62 per cubic foot | £ 0.82 per cubic foot |
| Standard-size other categories | £ 0.76 per cubic foot | £ 1.51 per cubic foot |
| Oversize | £ 0.55 per cubic foot | £ 0.87 per cubic foot |
For many standard-size products outside clothing-related groups, October to December storage is about double the January to September rate (£ 0.76 to £ 1.51 per cubic foot). Q4 volume growth can therefore lift storage costs sharply even when referral fee percentages stay flat. Dangerous goods use higher published storage rates. An aged inventory surcharge can apply after inventory has been stored for more than 241 days, and the highest long-term storage fees usually apply once units pass 365 days. A storage utilisation surcharge may also apply for Professional sellers when the ratio of average daily inventory volume to average daily shipped volume stays above 22 weeks under Amazon’s stated calculation.
Fulfilment by Merchant
FBM sellers handle storage, packing, and carriage. Individual-plan sellers must use Amazon’s set shipping rates for customer-facing charges and receive a matching shipping credit, which can fall below real carrier costs. Professional-plan sellers set their own shipping rates for most non-media categories, and Amazon matches that rate with a shipping credit. Referral fees still use the total sales price, including that shipping charge to the buyer. An FBM offer priced at £ 10 with £ 5 delivery charged to the buyer therefore has a £ 15 referral base, not £ 10. Wider setup steps for selling on Amazon sit outside the fee maths but still affect which costs appear first.
Example
A Vale kitchen spatula at £ 25 on Professional FBA, product cost £ 8, category referral 15% (£ 3.75). Other Amazon charges (illustrative Small Parcel FBA, 1.5% surcharge, 2% DST, light storage, and £ 25 plan split over 50 units) total about £ 3.77. Profit before ads and tax = £ 25 - £ 8 - £ 3.75 - £ 3.77 = £ 9.48. Confirm the FBA band in Amazon’s revenue calculator.
How Osome Can Help
Amazon fee deductions only tell part of the story when UK VAT or multi-country sales sit beside the same settlements. Matching marketplace lines to returns is clearer when VAT registration thresholds, overseas filings, and channel mix are planned with the books rather than reconciled after the quarter closes. That planning matters once referral, fulfilment, and storage lines already consume a large share of each order’s margin and cash timing across peak and off-peak selling months.
Osome connects Amazon with other sales and payment channels so multi-channel reconciliations stay organised across marketplaces, banks, and major payment gateways. Clean records also make fee audits faster when settlement lines look unexpected. Accounting services combine software automation with a dedicated ecommerce-aware accountant who responds in-app, typically within a working day, when filings and categorisation need a human check.
Summary
Confirm plan tools, referral base, and fulfilment method against Amazon’s live rate cards before setting prices. Keep shipping inside the referral calculation, watch peak-season storage on FBA stock, and record each fee type clearly so tax and profit reporting stay aligned as the catalogue grows. Pair fee checks with UK tax year dates whenever HMRC filing windows sit beside Amazon settlement cycles.