Building for the Future of Al Search
For brands all around the world, getting their products and services discovered via search is no longer just about rankings and keywords.
Temso Al helps brands, agencies, and publishers capture the millions of customers discovering new products and brands through Al surfaces. Instead of typing queries into a search engine and browsing through links, users are increasingly turning to Al assistants and large language models to ask questions, compare solutions, and make decisions on their behalf.
That shift is exactly what Temso AI is built for.
The platform helps businesses optimise for AI-driven discovery, ensuring brands are not only visible to AI systems but accurately represented by them. In this new environment, AI models increasingly act as intermediaries between businesses and customers.
According to co-founder and CEO Gerardo Bonilla, that changes the nature of marketing itself.
“It’s almost like working with a third-party distributor,” he explains. “All of a sudden, your potential customer has this trusted robot that’s talking about your brand without you in the room.”
In some cases, what AI systems say about a company may matter even more than what a business says about itself on its own website. That insight became one of the core ideas behind Temso AI.
For Gerardo, the opportunity felt impossible to ignore.
Both founders have spent more than a decade building digital products and software businesses. Gerardo began his career investing at J.P. Morgan before joining a European fintech as one of its first employees, helping build it into a private investment platform valued at more than $500 million. He went on to co-found a climate software company now valued in the tens of millions. At Temso, he leads commercial strategy, customers, and growth.
Rather than viewing AI search as a temporary trend, they saw it as the next major growth channel for businesses.
Temso AI provides a full suite of Answer Engine Optimization (AEO) tools spanning AI visibility, AI perception, website optimization, content marketing, and off-page authority. Temso's AI Agent executes most of the work on behalf of users, according to their business needs and preferences.
Since launching towards the end of 2025, Temso AI has grown rapidly, serving businesses across more than 50 countries — from small and medium-sized companies to large banks with thousands of employees. The company has also seen consistent high double-digit month-on-month growth as businesses begin adapting to this new AI-first reality. Temso AI has differentiated itself in a crowded space of monitoring tools by being a system of action, not just diagnosis.
When an AI Agent Recommended Osome
When it came time to incorporate Temso AI, Gerardo approached the process in a way that felt fitting for an AI-native founder.
Instead of manually researching providers, he used one of the AI agents his team had built internally on Claude — specifically trained to compare vendors and evaluate solutions.
Osome emerged as one of the top recommendations.
After comparing several providers across different parameters, Gerardo ultimately chose Osome for one key reason: operational simplicity.
As a remote-first business serving customers globally, Temso AI needed partners that understood how modern companies operate. According to Gerardo, finding providers that work well with remote and international businesses is surprisingly difficult.
Osome immediately felt different.
The responsiveness stood out early. Tasks moved quickly, communication felt seamless, and operational issues could simply be delegated and trusted to move forward correctly.
But beyond efficiency, Gerardo also recognised something familiar in the way Osome operated.
To him, Osome represented an interesting intersection between software and service — using technology to simplify operational complexity while still delivering the reassurance and responsiveness of a human team.
That overlap closely mirrored what Temso AI itself was building.
At Temso AI, AI-powered systems help businesses optimise for AI search in ways that previously required weeks or even months of manual work. Rather than replacing expertise, the technology embeds it into workflows and makes it more accessible to teams.
Gerardo saw a similar philosophy reflected in Osome’s approach.
One amazing thing about Osome is that it’s this intersection of software and service. That’s also one of the things we’re building at Temso AI.
Preserving Founder Time and Attention
For Gerardo, one of the biggest benefits of working with Osome has been preserving founder focus.
In the early stages of building a company, time and attention quickly become some of the business’s most valuable resources. Administrative work may be necessary, but it can also create constant interruptions that pull founders away from product development, customers, and growth.
That is why reducing operational friction mattered so much.
Rather than spending time navigating incorporation processes or managing repeated follow-ups, Gerardo describes the experience as being able to delegate tasks confidently and move on quickly.
The process felt intentionally lightweight.
It felt like I spent the minimal amount of time needed. I could basically say, ‘Hey, get this done for me, and it would get done correctly and on time.‘
For a fast-moving business operating globally, that responsiveness became especially valuable.
According to Gerardo, reliable operational partners are not a given for remote-first companies. Having a provider that responds quickly, understands the realities of modern businesses, and consistently follows through correctly removes a significant amount of mental overhead for founders.
Instead of operational admin becoming another ongoing responsibility competing for attention, it becomes something that simply runs in the background.
Your time and attention are some of the company’s most valuable resources. Finding trusted tools and vendors that help preserve that is incredibly important.
Build What Matters Most
Having built multiple software businesses, Gerardo believes founders need to think carefully about where their energy is spent, especially in the early stages of growth.
His advice is simple: focus on what creates the most value and outsource the rest to people you trust.
That principle applies not only to operations, but increasingly to growth itself.
As AI-driven discovery becomes more common, businesses can no longer rely solely on traditional search strategies or website messaging. Companies also need to think about how AI systems interpret, recommend, and describe their products.
In many cases, that may become the first interaction a customer has with a brand.
For Gerardo, the experience of discovering Osome through an AI-powered recommendation system reinforced exactly that reality.
The future of business discovery is already changing, and Temso AI is building for it.
